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Apple Announces iPad Air and iPad mini with Retina Display

October 24, 2013

Apple Announces iPad Air and iPad mini with Retina Display

Apple announced iPad Air, the latest generation of its category defining device, featuring a stunning 9.7-inch Retina display in a new thinner and lighter design and iPad mini with Retina display, bringing all the pixels from the 9.7-inch iPad to its 7.9-inch screen, delivering razor sharp text and detail in the same amazingly thin and light design.

iPad Air and iPad mini with Retina Display

Apple announced iPad Air, the latest generation of its category defining device, featuring a stunning 9.7-inch Retina display in a new thinner and lighter design. Precision-engineered to weigh just one pound, iPad Air is 20 percent thinner and 28 percent lighter than the fourth generation iPad, and with a narrower bezel the borders of iPad Air are dramatically thinner — making content even more immersive.

Apple also announced iPad mini with Retina display, bringing all the pixels from the 9.7-inch iPad to its 7.9-inch screen, delivering razor sharp text and detail in the same amazingly thin and light design. The new iPads feature the powerful and power-efficient Apple-designed A7 chip with 64-bit desktop-class architecture, ultrafast wireless with faster built-in Wi-Fi and expanded LTE cellular connectivity, and the newly-designed iOS 7 featuring hundreds of great new features.

iPad Air and iPad mini with Retina display

The A7 chip in iPad Air and iPad mini with Retina display offers 64-bit desktop-class architecture, advanced graphics and improved image signal processing from previous generations. With up to twice the CPU and graphics performance on iPad Air, and up to four times the CPU and eight times the graphics performance on iPad mini with Retina display, almost everything you do is faster and better than ever, from launching apps and editing photos to playing graphic-intensive games—all while delivering all-day battery life. The A7 chip’s 64-bit architecture and support for OpenGL ES version 3.0 unlocks game console-like visual effects. The new iPads also feature the M7 motion coprocessor that gathers data from the accelerometer, gyroscope and compass to offload work from the A7 for improved power efficiency.

Both new iPads feature two antennas to support Multiple-In-Multiple-Out (MIMO) technology, bringing twice the Wi-Fi performance to iPad Air and iPad mini with Retina display at a blazingly fast data rate up to 300 Mbps. Cellular models also come with expanded LTE coverage to accommodate even more LTE networks worldwide, while continuing to deliver comprehensive support for other fast cellular technology around the world (DC-HSDPA, HSPA+), all in a single model.

iPad mini with Retina Display

iPad Air and iPad mini with Retina display now have a next generation FaceTime HD camera with improved backside illumination sensors featuring larger pixels for better low-light performance. The iSight camera with 5MP sensor and advanced optics, combined with iOS 7 and the image signal processing of A7, further improves still image and video capture on iPad bringing faster auto-focus, up to three times video zoom, five times still zoom, better dynamic range and automatic image and video stabilisation.

The new iPads come with iOS 7, featuring a stunning new user interface, completely redesigned with an elegant colour palette, distinct, functional layers and subtle motion that make it feel more alive.

iPad customers have access to the revolutionary App Store, which now offers more than one million apps to iPhone, iPad and iPod touch users in 155 countries around the world, and more than 475,000 apps are designed specifically for iPad. More than 60 billion apps have been downloaded from the App Store, which offers customers an incredible range of apps in 24 categories, including newspapers and magazines in Newsstand, games and entertainment, kids, education, business, news, sports, health and fitness and travel.

The iLife suite of creative apps, including iPhoto, iMovie and GarageBand, and the iWork suite of productivity apps, including Pages, Numbers and Keynote are essential to the Apple experience and are now free with every new iOS device running iOS 7, and are also available as free updates for existing users, so more iPad users now have access to these great apps. All apps have been redesigned to match the look and feel of iOS 7, have been optimised to support 64-bit technology and include hundreds of new features.

Pricing and availability for CIS countries and Georgia will be announced later.

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